McCann, J. M., & Gallagher, J. P. (1990). Expert systems for scanner data environments: The marketing workbench laboratory experience. Kluwer.
Cita Chicago (17th ed.)McCann, John M., i John P. Gallagher. Expert Systems for Scanner Data Environments: The Marketing Workbench Laboratory Experience. Boston: Kluwer, 1990.
Cita MLA (9th ed.)McCann, John M., i John P. Gallagher. Expert Systems for Scanner Data Environments: The Marketing Workbench Laboratory Experience. Kluwer, 1990.
Atenció: Aquestes cites poden no estar 100% correctes.