Market response models: econometric and time series analysis

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Dettagli Bibliografici
Autori principali:	Hanssens, Dominique M (Autore), Parsons, Leonard J (Autore), Schultz, Randall L (Autore)
Natura:	Libro
Lingua:	inglese
Pubblicazione:	Boston Kluwer Academic 1992
Serie:	International Series in Quantitative Marketing
Soggetti:	Comercialización Pronóstico de ventas Análisis de series de tiempo
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MARC


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