Citazione Stile APA (7a Edizione)

Lipson, H. A., & Darling, J. R. (1974). Marketing fundamentals: Text and cases. Robert E. Krieger Publishing.

Citazione stile Chigago Style (17a edizione)

Lipson, Harry Aaron, e John R. Darling. Marketing Fundamentals: Text and Cases. Huntington: Robert E. Krieger Publishing, 1974.

Citatione MLA (9a ed.)

Lipson, Harry Aaron, e John R. Darling. Marketing Fundamentals: Text and Cases. Robert E. Krieger Publishing, 1974.