APA (7th ed.) Citation

Ries, A., & Trout, J. (1986). La guerra de la mercadotecnia. McGraw-Hill.

Chicago Style (17th ed.) Citation

Ries, Al, and Jack Trout. La Guerra De La Mercadotecnia. Ciudad de México: McGraw-Hill, 1986.

MLA (9th ed.) Citation

Ries, Al, and Jack Trout. La Guerra De La Mercadotecnia. McGraw-Hill, 1986.