Cita APA

Kotler, P. (1980). Principles of marketing. Prentice-Hall.

Citación estilo Chicago

Kotler, Philip. Principles of Marketing. Englewood Cliffs: Prentice-Hall, 1980.

Cita MLA

Kotler, Philip. Principles of Marketing. Prentice-Hall, 1980.

Warning: These citations may not always be 100% accurate.