Howard, J. A., & Ostlund, L. E. (1973). Buyer behavior: Theoretical and empirical foundations. Alfred A. Knopf.
Citazione stile Chigago Style (17a edizione)Howard, John A., e Lyman E. Ostlund. Buyer Behavior: Theoretical and Empirical Foundations. Nueva York: Alfred A. Knopf, 1973.
Citatione MLA (9a ed.)Howard, John A., e Lyman E. Ostlund. Buyer Behavior: Theoretical and Empirical Foundations. Alfred A. Knopf, 1973.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.