Howard, J. A., & Ostlund, L. E. (1973). Buyer behavior: Theoretical and empirical foundations. Alfred A. Knopf.
Chicago Style (17th ed.) ZitazioaHoward, John A., eta Lyman E. Ostlund. Buyer Behavior: Theoretical and Empirical Foundations. Nueva York: Alfred A. Knopf, 1973.
MLA (9th ed.) ZitazioaHoward, John A., eta Lyman E. Ostlund. Buyer Behavior: Theoretical and Empirical Foundations. Alfred A. Knopf, 1973.
Kontuz: berrikusi erreferentzia hauek erabili aurretik.