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On knowing the consumer

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Bibliographic Details
Main Author:	Newman, Joseph W. (Author)
Format:	Book
Language:	English
Published:	Nueva York John Wiley & Sons 1966
Series:	The Wiley Marketing Series
Subjects:	Consumidores Comercio Marketing Oferta y demanda Psicología industrial Administración de empresas Comportamiento Toma de decisiones ELECCION DECISION Voluntad
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