Citazione Stile APA (7a Edizione)

Zollo, B. (1967). The dollars and sence of public relations. McGraw-Hill.

Citazione stile Chigago Style (17a edizione)

Zollo, Burt. The Dollars and Sence of Public Relations. Nueva York: McGraw-Hill, 1967.

Citatione MLA (9a ed.)

Zollo, Burt. The Dollars and Sence of Public Relations. McGraw-Hill, 1967.