Marketing communications: a behavioral approach to men, messages, and media
Bewaard in:
| Hoofdauteur: | |
|---|---|
| Formaat: | Boek |
| Taal: | Engels |
| Gepubliceerd in: |
Nueva York
John Wiley
1965
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| Reeks: | The Wiley Marketing Series
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| Onderwerpen: | |
| Tags: |
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| 001 | UCQ1755 | ||
| 003 | CL-VaPUC | ||
| 008 | 980721e19650000US |||||||||||||||||eng|d | ||
| 082 | 0 | 4 | |a 658.834 |b CRA |2 21 |
| 100 | 0 | |a Crane, Edgar |e author |9 415535 | |
| 245 | 1 | 0 | |a Marketing communications: a behavioral approach to men, messages, and media |
| 300 | |a 569 p | ||
| 942 | |c BK | ||
| 945 | |d 19980721 00:00:00 |a cmena | ||
| 260 | |a Nueva York |b John Wiley |c 1965 | ||
| 650 | 0 | |a Marketing |9 259324 | |
| 650 | 0 | |a Medios de comunicación |9 257206 | |
| 650 | 0 | |a Consumidores |9 315658 | |
| 650 | 0 | |a Comportamiento |9 308406 | |
| 650 | 0 | |a Motivación |9 315362 | |
| 650 | 0 | |a Medios de comunicación de masas |9 257273 | |
| 650 | 7 | |a MENSAJES |2 CL-VaPUC |9 335531 | |
| 650 | 7 | |a PRODUCTOS |2 CL-VaPUC |9 338640 | |
| 583 | |a last modification |c 19980721 00:00:00 |k Rodrigo Vera | ||
| 490 | 0 | |a The Wiley Marketing Series | |
| 999 | |c 272599 |d 272597 | ||
| 952 | |0 0 |1 0 |4 0 |6 658_834000000000000_CRA_1965 |7 0 |8 A |9 307710 |a BIBGIM |b BIBGIM |d 2019-11-20 |i 1437712 |o 658.834 CRA 1965 |p 1437712 |r 2025-01-15 |w 2019-11-20 |y BK |k COM | ||