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Instructor's manual Marketing management: foundations and practices

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Bibliographic Details
Main Authors:	Culley, James D (Author), Lazer, William (Author)
Format:	Book
Language:	English
Published:	Boston Houghton Mifflin 1983
Subjects:	Marketing Administración de empresas Publicidad ESTRATEGIAS PLANIFICACION Y CONTROL Consumidores Medios de comunicación Investigación de mercado
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