Weilbacher, W. M. (1975). Marketing management cases: Planning and executing marketing strategy (2a. ed.). MacMillan.
Citazione stile Chigago Style (17a edizione)Weilbacher, William M. Marketing Management Cases: Planning and Executing Marketing Strategy. 2a. ed. Nueva York: MacMillan, 1975.
Citatione MLA (9a ed.)Weilbacher, William M. Marketing Management Cases: Planning and Executing Marketing Strategy. 2a. ed. MacMillan, 1975.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.