Marketing management: cases and readings

Παρόμοια τεκμήρια

• Marketing management cases: planning and executing marketing strategy
  από: Weilbacher, William M
  Έκδοση: (1975)
• Quantitative techniques in marketing analysis: text and readings
  από: Frank, Ronald E, κ.ά.
  Έκδοση: (1962)
• The great writings in marketing: selected readings together with the author's own retropective commentaries
  από: Thompson, Howard A
  Έκδοση: (1976)
• A collection of outstanding cases in marketing management
  από: Zikmund, William G, κ.ά.
  Έκδοση: (1979)
• Selected cases in marketing management
  από: Faville, David E
  Έκδοση: (1961)