Marketing management: cases and readings

Gelijkaardige items

• Marketing management cases: planning and executing marketing strategy
  door: Weilbacher, William M
  Gepubliceerd in: (1975)
• Quantitative techniques in marketing analysis: text and readings
  door: Frank, Ronald E, et al.
  Gepubliceerd in: (1962)
• The great writings in marketing: selected readings together with the author's own retropective commentaries
  door: Thompson, Howard A
  Gepubliceerd in: (1976)
• A collection of outstanding cases in marketing management
  door: Zikmund, William G, et al.
  Gepubliceerd in: (1979)
• Selected cases in marketing management
  door: Faville, David E
  Gepubliceerd in: (1961)