Marketing: técnicas y casos prácticos

Míreanna comhchosúla

• The great writings in marketing: selected readings together with the author's own retropective commentaries
  de réir: Thompson, Howard A
  Foilsithe / Cruthaithe: (1976)
• Marketing management cases: planning and executing marketing strategy
  de réir: Weilbacher, William M
  Foilsithe / Cruthaithe: (1975)
• Decisions in marketing: cases and text
  de réir: Ring, Lawrence J, et al.
  Foilsithe / Cruthaithe: (1984)
• Marketing management: cases and readings
  de réir: Tootelian, Dennis H, et al.
  Foilsithe / Cruthaithe: (1980)
• Price policies and marketing management
  de réir: Lynn, Robert A.
  Foilsithe / Cruthaithe: (1967)