Markin, R. (1982). Marketing: Strategy and management (2a. ed.). John Wiley.
Cita Chicago (17th ed.)Markin, Rom. Marketing: Strategy and Management. 2a. ed. Nueva York: John Wiley, 1982.
Cita MLA (9th ed.)Markin, Rom. Marketing: Strategy and Management. 2a. ed. John Wiley, 1982.
Atenció: Aquestes cites poden no estar 100% correctes.