Gist, R. R. (1971). Marketing and society: A conceptual introduction. Holt, Rinehart and Winston.
Chicago Style (17. basım) AtıfGist, Ronald R. Marketing and Society: A Conceptual Introduction. Nueva York: Holt, Rinehart and Winston, 1971.
MLA (9th ed.) AtıfGist, Ronald R. Marketing and Society: A Conceptual Introduction. Holt, Rinehart and Winston, 1971.
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