Cita APA (7th ed.)

Bennett, P. D., & Kassarjian, H. H. (1972). Consumer behavior. Prentice-Hall.

Cita Chicago (17th ed.)

Bennett, Peter D., i Harold H. Kassarjian. Consumer Behavior. Englewood Cliffs: Prentice-Hall, 1972.

Cita MLA (9th ed.)

Bennett, Peter D., i Harold H. Kassarjian. Consumer Behavior. Prentice-Hall, 1972.