APA-referens (7:e uppl.)

Myers, J. H., & Reynolds, W. H. (1967). Consumer behavior and marketing management. Houghton Mifflin.

Chicago-referens (17:e uppl.)

Myers, James H., och William H. Reynolds. Consumer Behavior and Marketing Management. Boston: Houghton Mifflin, 1967.

MLA-referens (9:e uppl.)

Myers, James H., och William H. Reynolds. Consumer Behavior and Marketing Management. Houghton Mifflin, 1967.