Cita APA (7th ed.)

Myers, J. H., & Reynolds, W. H. (1967). Consumer behavior and marketing management. Houghton Mifflin.

Cita Chicago (17th ed.)

Myers, James H., i William H. Reynolds. Consumer Behavior and Marketing Management. Boston: Houghton Mifflin, 1967.

Cita MLA (9th ed.)

Myers, James H., i William H. Reynolds. Consumer Behavior and Marketing Management. Houghton Mifflin, 1967.

Atenció: Aquestes cites poden no estar 100% correctes.