Blackwell, R. D., Johnston, W. J., & Talarzyk, W. W. (1985). Instructor's manual to accompany Cases in marketing management and strategy. The Dryden.
Cita Chicago (17th ed.)Blackwell, Roger D., Wesley J. Johnston, i W. Wayne Talarzyk. Instructor's Manual to Accompany Cases in Marketing Management and Strategy. Chicago: The Dryden, 1985.
Cita MLA (9th ed.)Blackwell, Roger D., et al. Instructor's Manual to Accompany Cases in Marketing Management and Strategy. The Dryden, 1985.
Atenció: Aquestes cites poden no estar 100% correctes.