Cita APA (7a ed.)

Banks, S. (1965). Experimentation in marketing. McGraw-Hill.

Cita Chicago Style (17a ed.)

Banks, Seymour. Experimentation in Marketing. Nueva York: McGraw-Hill, 1965.

Cita MLA (9a ed.)

Banks, Seymour. Experimentation in Marketing. McGraw-Hill, 1965.