Banks, S. (1965). Experimentation in marketing. McGraw-Hill.
Citación estilo ChicagoBanks, Seymour. Experimentation in Marketing. Nueva York: McGraw-Hill, 1965.
Cita MLABanks, Seymour. Experimentation in Marketing. McGraw-Hill, 1965.
Warning: These citations may not always be 100% accurate.