Marketing research and information systems: text and cases

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Bibliographic Details
Main Authors:	Buzzell, Robert D (Author), Cox, Donald F (Author), Brown, Rex V (Author)
Format:	Book
Language:	English
Published:	Nueva York McGraw-Hill 1969
Subjects:	Marketing Consumidores PRODUCTOS Investigación de mercado ESTRATEGIAS PLANIFICACION Y CONTROL Gestión de la producción Análisis de la información
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