Marketing decision making: analytic framework and cases

Antzeko izenburuak

• Marketing decision making: analytic framework and cases
  nork: O'Dell, William F., et al.
  Argitaratua: (1984)
• Teacher's manual Analysis and decision making: cases for marketing management
  nork: Mathews, H. Lee, et al.
  Argitaratua: (1971)
• Cases in marketing: decisions, policies, strategies
  nork: Still, Richard R, et al.
  Argitaratua: (1972)
• Marketing management: cases and readings
  nork: Tootelian, Dennis H, et al.
  Argitaratua: (1980)
• Marketing management cases: planning and executing marketing strategy
  nork: Weilbacher, William M
  Argitaratua: (1975)