APA (7. basım) Alıntı

Howard, J. A. (1965). Marketing theory. Allyn and Bacon.

Chicago Style (17. basım) Atıf

Howard, John A. Marketing Theory. Boston: Allyn and Bacon, 1965.

MLA (9th ed.) Atıf

Howard, John A. Marketing Theory. Allyn and Bacon, 1965.