Mathews, H. L., Dolich, I. J., & Wilson, D. T. (1971). Teacher's manual Analysis and decision making: Cases for marketing management. Prentice-Hall.
Cita Chicago (17th ed.)Mathews, H. Lee, Ira J. Dolich, i David T. Wilson. Teacher's Manual Analysis and Decision Making: Cases for Marketing Management. Englewood Cliffs: Prentice-Hall, 1971.
Cita MLA (9th ed.)Mathews, H. Lee, et al. Teacher's Manual Analysis and Decision Making: Cases for Marketing Management. Prentice-Hall, 1971.
Atenció: Aquestes cites poden no estar 100% correctes.