Kotler, P. (1967). Marketing management: Analysis, planning and control. Instructor's Manual. Prentice-Hall.
Citación estilo ChicagoKotler, Philip. Marketing Management: Analysis, Planning and Control. Instructor's Manual. Englewood Cliffs: Prentice-Hall, 1967.
Cita MLAKotler, Philip. Marketing Management: Analysis, Planning and Control. Instructor's Manual. Prentice-Hall, 1967.
Warning: These citations may not always be 100% accurate.