Marketing strategies for competitive advantage
Guardat en:
| Autor principal: | |
|---|---|
| Format: | Llibre |
| Idioma: | anglès |
| Publicat: |
Chichester
John Wiley
2000
|
| Matèries: | |
| Etiquetes: |
Afegir etiqueta
Sense etiquetes, Sigues el primer a etiquetar aquest registre!
|
Ítems similars
Developing strategies for competitive advantage
per: McNamee, Patrick
Publicat: (1999)
per: McNamee, Patrick
Publicat: (1999)
The death of competition: leadership and strategy in the age of business ecosystems
per: Moore, James F.
Publicat: (1996)
per: Moore, James F.
Publicat: (1996)
Marketing planning and strategy
per: Jain, Subhash C
Publicat: (1985)
per: Jain, Subhash C
Publicat: (1985)
Marketing planning and strategy
per: Jain, Subhash C
Publicat: (2004)
per: Jain, Subhash C
Publicat: (2004)
The extended enterprise: gaining competitive advantage through collaborative supply chains
per: Davis, Edward W
Publicat: (2004)
per: Davis, Edward W
Publicat: (2004)
Practical steps for aligning information technology with business strategies: how to achieve a competitive advantage
per: Boar, Bernard H
Publicat: (1995)
per: Boar, Bernard H
Publicat: (1995)
Strategy pure and simple: how winning CEOS Outthink their competition
per: Robert, Michel
Publicat: (1993)
per: Robert, Michel
Publicat: (1993)
Contemporary Strategy Analysis.
per: Grant, Robert M.
Publicat: (2022)
per: Grant, Robert M.
Publicat: (2022)
The portable MBA in strategy
per: Fahey, Liam, et al.
Publicat: (1994)
per: Fahey, Liam, et al.
Publicat: (1994)
Marketing: strategy and functions
per: Kelley, Eugene J
Publicat: (1965)
per: Kelley, Eugene J
Publicat: (1965)
Marketing strategy and plans
per: Luck, David J., et al.
Publicat: (1985)
per: Luck, David J., et al.
Publicat: (1985)
The strategy concept and process: a pragmatic approach
per: Hax, Arnoldo C
Publicat: (1991)
per: Hax, Arnoldo C
Publicat: (1991)
Services marketing: people, technology, strategy
per: Lovelock, Christopher H., et al.
Publicat: (2011)
per: Lovelock, Christopher H., et al.
Publicat: (2011)
Finance, governance and competitiveness in Japan
per: Aoki, Masahiko, et al.
Publicat: (2000)
per: Aoki, Masahiko, et al.
Publicat: (2000)
Exploring strategy. Text and cases.
per: Whittington, Richard, et al.
Publicat: (2020)
per: Whittington, Richard, et al.
Publicat: (2020)
Marketing
per: Lamb, Charles W, et al.
Publicat: (2002)
per: Lamb, Charles W, et al.
Publicat: (2002)
Marketing: a managerial approach
per: Cunningham, William Huges, et al.
Publicat: (1987)
per: Cunningham, William Huges, et al.
Publicat: (1987)
Marketing relacional: integrando la calidad, el servicio al cliente y el marketing
per: Christopher, Martin, et al.
Publicat: (1994)
per: Christopher, Martin, et al.
Publicat: (1994)
Marketing competitivo: un enfoque estratégico
per: O'Shaughnessy, John
Publicat: (1991)
per: O'Shaughnessy, John
Publicat: (1991)
Marketing relacional
per: Barroso Castro, Carmen, et al.
Publicat: (1999)
per: Barroso Castro, Carmen, et al.
Publicat: (1999)
Marketing estratégico
per: Cravens, David W, et al.
Publicat: (2007)
per: Cravens, David W, et al.
Publicat: (2007)
Strategic management: competitiveness and globalization
per: Hitt, Michael A, et al.
Publicat: (1997)
per: Hitt, Michael A, et al.
Publicat: (1997)
Harvard business review on advances in strategy
Publicat: (2002)
Publicat: (2002)
Fundamentos de Marketing: teoría y experiencia
per: Dvoskin, Roberto
Publicat: (2004)
per: Dvoskin, Roberto
Publicat: (2004)
Thinking strategically: the competitive edge in business, politics, and everyday life
per: Dixit, Avinash K, et al.
Publicat: (1991)
per: Dixit, Avinash K, et al.
Publicat: (1991)
El plan de Marketing: guía de referencia
per: Wood, Marian Burk
Publicat: (2004)
per: Wood, Marian Burk
Publicat: (2004)
Key strategy tools: the 80 plus tools for every manager to build a winning strategy
per: Evans, Vaughan
Publicat: (2013)
per: Evans, Vaughan
Publicat: (2013)
The future of competition: co-creating unique value with customers
per: Prahalad, C. K, et al.
Publicat: (2004)
per: Prahalad, C. K, et al.
Publicat: (2004)
El sondeo, herramienta de marketing
per: Antoine, Jacques
Publicat: (1993)
per: Antoine, Jacques
Publicat: (1993)
Collaborative planning, forecasting, and replenishment: how to create a supply chain advantage
per: Seifert, Dirk
Publicat: (2003)
per: Seifert, Dirk
Publicat: (2003)
E-marketing
per: Strauss, Judy, et al.
Publicat: (2006)
per: Strauss, Judy, et al.
Publicat: (2006)
Estrategia de marketing
per: Ferrell, O. C, et al.
Publicat: (2012)
per: Ferrell, O. C, et al.
Publicat: (2012)
Marketing management support systems: principles, tools. and implementation
per: Wierenga, Berend, et al.
Publicat: (2000)
per: Wierenga, Berend, et al.
Publicat: (2000)
EGov: eBusiness strategies for government
per: Holmes, Douglas
Publicat: (2001)
per: Holmes, Douglas
Publicat: (2001)
The balanced scorecard: translating strategy into action
per: Kaplan, Robert S, et al.
Publicat: (1996)
per: Kaplan, Robert S, et al.
Publicat: (1996)
Como se hace un plan estratégico: la teoría del marketing estratégico
per: Abascal Rojas, Francisco
Publicat: (2001)
per: Abascal Rojas, Francisco
Publicat: (2001)
Marketing, mercado y competitividad
per: Ferré Trenzano, José María
Publicat: (2003)
per: Ferré Trenzano, José María
Publicat: (2003)
Executive strategy: strategic management and information technology
per: Betz, Frederick
Publicat: (2001)
per: Betz, Frederick
Publicat: (2001)
Strategy and business policy: cases
per: Smith, Garry D, et al.
Publicat: (1986)
per: Smith, Garry D, et al.
Publicat: (1986)
Master scheduling: a practical guide to competitive manufacturing
per: Proud, John F
Publicat: (2007)
per: Proud, John F
Publicat: (2007)