rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    non sort: El
    title: marketing según Kotler: cómo crear, ganar y dominar los mercados
  name:
    name part: Kotler, Philip
    role:
      role term: creator
    role:
      role term: author
  type of resource: text
  origin info:
    place:
      place term: AG
    place:
      place term: Buenos Aires
    publisher: Paidós
    date issued: 1999
    edition: 1a. ed
    issuance: monographic
  language:
    language term: spa
  physical description:
    extent: 310 p
  note: last modification 20160826 02:51:29 Rodrigo Vera
  subject:
    topic: Marketing
  subject:
    topic: Gestión de la información
  subject:
    topic: Planificación estratégica
  subject:
    topic: Consumidores
  classification: 658.8 KOT
  related item:
    title info:
      title: Paidós Empresa
  identifier: 9501210677
  record info:
    record creation date: 020503
    record change date: 20231218091920.0
    record identifier: UCM2319