Marketing management support systems: principles, tools. and implementation
Guardat en:
| Autors principals: | , |
|---|---|
| Format: | Llibre |
| Idioma: | anglès |
| Publicat: |
Boston
Kluwer Academic
2000
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| Col·lecció: | International Series in Quantitive Marketing
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| Matèries: | |
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| 245 | 1 | 0 | |a Marketing management support systems: principles, tools. and implementation |
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| 490 | 0 | |a International Series in Quantitive Marketing | |
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