APA-Zitierstil (7. Ausg.)

Hollensen, S. (2001). Global marketing: A market-responsive approach (2a. ed.). Prentice-Hall.

Chicago-Zitierstil (17. Ausg.)

Hollensen, Svend. Global Marketing: A Market-responsive Approach. 2a. ed. Essex: Prentice-Hall, 2001.

MLA-Zitierstil (9. Ausg.)

Hollensen, Svend. Global Marketing: A Market-responsive Approach. 2a. ed. Prentice-Hall, 2001.