rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Comunicación corporativa
  name:
    name part: Riel, Cees B. M. van
    role:
      role term: creator
    role:
      role term: author
  type of resource: text
  origin info:
    place:
      place term: SP
    place:
      place term: Madrid
    publisher: Pearson Educación
    date issued: 1997
    issuance: monographic
  language:
    language term: spa
  physical description:
    extent: 244 p
  note: last modification 20030718 00:00:00 Rodrigo Vera
  subject:
    topic: Marketing
  subject:
    topic: Imagen corporativa
  subject:
    topic: Publicidad
  subject:
    topic: Planificación estratégica
  subject:
    topic: Investigación de mercado
  classification: 658.8 RIE
  identifier: 8489660077
  record info:
    record creation date: 030718
    record identifier: UCL0448