Cita APA (7th ed.)

Prahalad, C. K., & Ramaswamy, V. (2004). The future of competition: Co-creating unique value with customers (1a. ed.). Harvard Business School.

Cita Chicago (17th ed.)

Prahalad, C. K., i Venkat Ramaswamy. The Future of Competition: Co-creating Unique Value with Customers. 1a. ed. Boston: Harvard Business School, 2004.

Cita MLA (9th ed.)

Prahalad, C. K., i Venkat Ramaswamy. The Future of Competition: Co-creating Unique Value with Customers. 1a. ed. Harvard Business School, 2004.