APA (7. basım) Alıntı

Lenskold, J. D. (2003). Marketing ROI: The path to campaign, customer, and corporate profitability (1a. ed.). McGraw-Hill.

Chicago Style (17. basım) Atıf

Lenskold, James D. Marketing ROI: The Path to Campaign, Customer, and Corporate Profitability. 1a. ed. Nueva York: McGraw-Hill, 2003.

MLA (9th ed.) Atıf

Lenskold, James D. Marketing ROI: The Path to Campaign, Customer, and Corporate Profitability. 1a. ed. McGraw-Hill, 2003.