Marketing ROI: the path to campaign, customer, and corporate profitability

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Bibliographic Details
Main Author: Lenskold, James D (Author)
Format: Book
Language:English
Published: Nueva York McGraw-Hill 2003
Edition:1a. ed
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Biblioteca Mayor de Ingeniería -

Holdings details from Biblioteca Mayor de Ingeniería -
Call Number: 658.1554 LEN 2003
Copy 4078470 Available Place a Hold