Cover Image

Comportamiento del consumidor: comprendiendo al consumidor

Saved in:

Bibliographic Details
Main Authors:	Dubois, Bernard (Author), Rovira Celma, Alex (Author)
Format:	Book
Language:	Spanish
Published:	Madrid Pearson Educación 1998
Edition:	1a. ed
Subjects:	Consumidores Investigación de mercado Oferta y demanda Marketing Comportamiento del consumidor
Tags:	Add Tag No Tags, Be the first to tag this record!

Similar Items

Comportamiento del consumidor: decisiones y estrategias de marketing
by: Alonso Rivas, Javier
Published: (1999)

Comportamiento del consumidor
by: Schiffman, León G, et al.
Published: (1991)

Comportamiento del consumidor: conceptos y aplicaciones
by: Loudon, David L., et al.
Published: (1995)

El comportamiento del consumidor en la estrategia de marketing
by: Howard, John A
Published: (1993)

Comportamiento del consumidor
by: Solomon, Michael R
Published: (2008)

Comprender el comportamiento de los consumidores en una semana
by: Cave, Susan
Published: (2005)

Comportamiento del consumidor: repercusiones en la estrategia de marketing
by: Hawkins, Del I, et al.
Published: (1997)

Comportamiento del consumidor
by: Schiffman, Leon G, et al.
Published: (2001)

Comportamiento del consumidor
by: Assael, Henry
Published: (1999)

La química del consumidor: en Marketing, el consumidor no se crea ni se destruye; sólo se transforma
Published: (2002)

Neuromarketing, fusión perfecta: seducir al cerebro con inteligencia para ganar en tiempos exigentes
by: Alvarez del Blanco, Roberto
Published: (2011)

Psicología del consumidor
by: Quintanilla Pardo, Ismael
Published: (2002)

Comportamiento del consumidor: repercusiones en la estrategia de marketing
by: Hawkins, Del I, et al.
Published: (1994)

Aplicaciones de investigación comercial
by: Abascal Fernández, Elena, et al.
Published: (1994)

Comportamiento del consumidor
by: Blackwell, Roger D, et al.
Published: (2002)

Reingeniería de ventas: basada en el cliente
by: Blessington, Mark, et al.
Published: (1996)

Todos los consumidores no son iguales: la estrategia del marketing diferencial para conseguir la fidelidad de los consumidores a las marcas
by: Hallberg, Garth
Published: (1997)

Marketing según Kellogg
by: Iacobucci, Dawn
Published: (2002)

Microeconomía
by: Parkin, Michael, et al.
Published: (2006)

La venta por correo directo: cómo hacer que su producto sea el elegido por el consumidor
by: Lumley, James E. A.
Published: (1989)

La teoría de la demanda de los consumidores: una apreciación crítica
by: Clarkson, Geoffrey P. E
Published: (1964)

Demand, supply, and the market mechanism
by: Hattwick, Richard E, et al.
Published: (1971)

Marketing al revés: cómo convertir a sus anteriores clientes en sus mejores clientes
by: Walther, George R
Published: (1996)

Comportamiento del consumidor: enfoque América Latina
by: Arellano Cueva, Rolando
Published: (2002)

Readings in market research
by: Cox, Keith K
Published: (1967)

Consumer behavior
by: Bennett, Peter D, et al.
Published: (1972)

Services marketing: people, technology, strategy
by: Lovelock, Christopher H., et al.
Published: (2011)

Simplicity Marketing: cómo seducir al consumidor sin agobiarlo en el intento
by: Cristol, Steven M, et al.
Published: (2001)

Microeconomía y conducta
by: Frank, Robert H
Published: (2005)

Marketing research: a structure for decision making
by: Brown, F. E
Published: (1980)

Merchandising estratégico
by: Mouton, Dominique
Published: (2003)

Comportamiento del consumidor
by: Schiffman, Leon G, et al.
Published: (2010)

Products and markets
by: Reynolds, William H
Published: (1969)

Instructor's manual Marketing management: analysis, planning, and control
by: Wrenn, Bruce, et al.
Published: (1984)

Marketing research
by: Luck, David J., et al.
Published: (1970)

Marketing research
by: Luck, David J., et al.
Published: (1974)

Marketing: strategy and functions
by: Kelley, Eugene J
Published: (1965)

Marketing strategy and plans
by: Luck, David J., et al.
Published: (1985)

The case for a countercyclical rule-based fiscal regime
by: García, Carlos J, et al.
Published: (2007)

Defensa de los consumidores de productos y servicios: daños y contratos
by: Stiglitz, Gabriel A
Published: (1994)