Marketing en un mundo global: claves y estrategias para competir en el mercado internacional
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| Main Author: | |
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| Format: | Book |
| Language: | Spanish |
| Published: |
Madrid
McGraw-Hill
2003
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| Subjects: | |
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| Item Description: | Incluye Case Study y ejercicios de Role Play |
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| Physical Description: | 333 p |
| ISBN: | 8448139690 |