Kotler, P., Bowen, J., & Makens, J. (2004). Marketing para turismo (3a. ed.). Pearson Educación.
Chicago Style (17th ed.) CitationKotler, Philip, John Bowen, and James Makens. Marketing Para Turismo. 3a. ed. Madrid: Pearson Educación, 2004.
MLA (9th ed.) CitationKotler, Philip, et al. Marketing Para Turismo. 3a. ed. Pearson Educación, 2004.
Warning: These citations may not always be 100% accurate.