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Retail marketing: el nuevo marketing para el negocio minorista

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Bibliographic Details
Main Authors: Rico, Rubén Roberto (Author), Doria, Evaristo (Author)
Format: Book
Language:Spanish
Published: Buenos Aires Pearson-Prentice Hall 2003
Edition:2a. ed
Subjects:
Marketing
Comercio minorista
RETAIL
Internet
Comercio electrónico
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