Nagle, T. T., Hogan, J. E., & Zale, J. (2011). The strategy and tactics of pricing: A guide to growing more profitably (5a. ed.). Pearson Education.
Chicago Style (17. basım) AtıfNagle, Thomas T., John E. Hogan, ve Joseph Zale. The Strategy and Tactics of Pricing: A Guide to Growing More Profitably. 5a. ed. Upper Saddle River: Pearson Education, 2011.
MLA (9th ed.) AtıfNagle, Thomas T., et al. The Strategy and Tactics of Pricing: A Guide to Growing More Profitably. 5a. ed. Pearson Education, 2011.
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