APA (7th ed.) Citation

Keegan, W. J., & Green, M. C. (2009). Marketing internacional (5a. ed.). Prentice Hall.

Chicago Style (17th ed.) Citation

Keegan, Warren J., and Mark C. Green. Marketing Internacional. 5a. ed. Ciudad de México: Prentice Hall, 2009.

MLA (9th ed.) Citation

Keegan, Warren J., and Mark C. Green. Marketing Internacional. 5a. ed. Prentice Hall, 2009.