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Dirección de marketing

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Bibliographic Details
Main Authors: Kotler, Philip (Author), Keller, Kevin Lane (Author)
Format: Book
Language:Spanish
Published: Ciudad de México, México Pearson Educación 2012
Edition:Decimocuarta edición
Subjects:
Marketing
Valor agregado
Análisis de mercado
Gestión de producto
Fidelización del cliente
Online Access:Disponible Online
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Dirección de marketing. by Kotler, Philip

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Dirección de marketing by Kotler, Philip, Keller, Kevin Lane

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