El plan de marketing en la pyme

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Bibliographic Details
Main Author:	Sainz de Vicuña Ancín, José María (Author)
Format:	Book
Language:	Spanish
Published:	Ciudad de México Alfaomega 2010 Madrid ESIC 2010
Edition:	2a. ed
Subjects:	Marketing Planificación estratégica PYMES Toma de decisiones
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