Moore, G. A. (2014). Crossing the chasm: Marketing and selling disruptive products to mainstream customers (3a. ed.). Harper Collins Publishers.
Citace podle Chicago (17th ed.)Moore, Geoffrey A. Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers. 3a. ed. Nueva York: Harper Collins Publishers, 2014.
Citace podle MLA (9th ed.)Moore, Geoffrey A. Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers. 3a. ed. Harper Collins Publishers, 2014.
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