Moore, G. A. (2014). Crossing the chasm: Marketing and selling disruptive products to mainstream customers (3a. ed.). Harper Collins Publishers.
Citação norma ChicagoMoore, Geoffrey A. Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers. 3a. ed. Nueva York: Harper Collins Publishers, 2014.
Citação norma MLAMoore, Geoffrey A. Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers. 3a. ed. Harper Collins Publishers, 2014.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.