Cover Image

Marketing

Show other versions (2)

Saved in:

Bibliographic Details
Main Authors:	Lamb, Charles W (Author), Hair, Joseph F (Author)
Other Authors:	McDaniel, Carl (autor)
Format:	Book
Language:	Spanish
Published:	Cuernavaca Thomson 2002
Edition:	6a. ed
Subjects:	Marketing Planificación estratégica Comercialización
Tags:	Add Tag No Tags, Be the first to tag this record!

Similar Items

Marketing estratégico
by: Cravens, David W, et al.
Published: (2007)

Marketing planning and strategy
by: Jain, Subhash C
Published: (1985)

Marketing: crear y mantener clientes en un mundo de comercio-e
by: Zikmund, William G, et al.
Published: (2002)

Planeación comercial: guía práctica
by: Lerma y Kirchner, Alejandro Eugenio, et al.
Published: (2013)

Fundamentos de Marketing
by: Jobber, David, et al.
Published: (2007)

Comercialización y retailing. Distribución comercial aplicada
by: Juan Vigaray, Maria Dolores de
Published: (2005)

Marketing
by: Kerin, Roger A, et al.
Published: (2009)

Fundamentos de marketing
by: Stanton, William J
Published: (1980)

Marketing
by: Lamb, Charles W, et al.
Published: (1998)

Marketing
by: Lamb, Charles W, et al.
Published: (2014)

Marketing: a managerial approach
by: Cunningham, William Huges, et al.
Published: (1987)

Marketing competitivo: un enfoque estratégico
by: O'Shaughnessy, John
Published: (1991)

Fundamentos de marketing
by: Lamb, Charles W, et al.
Published: (2006)

Fundamentos de marketing
by: Stanton, William J, et al.
Published: (2000)

Marketing relacional: integrando la calidad, el servicio al cliente y el marketing
by: Christopher, Martin, et al.
Published: (1994)

Fundamentos de Marketing: teoría y experiencia
by: Dvoskin, Roberto
Published: (2004)

Ejercicios en internet: suplemento de la obra fundamentos de marketing
by: Stanton, William J, et al.
Published: (2000)

El plan de Marketing: guía de referencia
by: Wood, Marian Burk
Published: (2004)

Mercadotecnia
by: Kotler, Philip
Published: (1981)

Mercadotecnia
by: Holtje, Herbert
Published: (1991)

Anti óxido: claves para crear el futuro de la empresa
by: Bilancio, Guillermo
Published: (2001)

El marketing como arma competitiva: cómo asignar prioridades a los recursos comerciales
by: Alfaro Drake, Tomás
Published: (1992)

El sondeo, herramienta de marketing
by: Antoine, Jacques
Published: (1993)

Manual de planificación de medios
by: González Lobo, María Ángeles, et al.
Published: (1997)

Estrategias de marketing: un enfoque basado en el proceso de dirección
by: Munuera Alemán, José Luis, et al.
Published: (2007)

Global marketing: a market-responsive approach
by: Hollensen, Svend
Published: (2001)

Estrategia de marketing
by: Ferrell, O. C, et al.
Published: (2012)

Dirección estratégica de ventas: el desafío para ser exitosos en la aldea global
by: Pérez, Fabián, et al.
Published: (2009)

Marketing, mercado y competitividad
by: Ferré Trenzano, José María
Published: (2003)

Canales de comercialización
by: Stern, Louis W, et al.
Published: (1999)

E-marketing
by: Strauss, Judy, et al.
Published: (2006)

Las 36 estrategias chinas: la sabiduría de Oriente para Occidente
by: Gao, Yuan
Published: (2009)

Mercadotecnia en acción
by: Cravens, David W, et al.
Published: (1991)

Administración del Marketing: un enfoque en la toma estratégica de decisiones
by: Mullins, John W., et al.
Published: (2007)

Mercadotecnica: conceptos y prácticas modernas
by: Schoell, William F, et al.
Published: (1991)

Mercadotecnia en acción: lectura y casos
by: Forman, Andrew M, et al.
Published: (1991)

Plan de Marketing: Manual para empresas agroalimentarias medianas y pequeñas
by: Beaujanot Quintana, André
Published: (2009)

El precio: variable clave en marketing
by: Goñi Avila, Niria
Published: (2008)

Simplicity Marketing: cómo seducir al consumidor sin agobiarlo en el intento
by: Cristol, Steven M, et al.
Published: (2001)

Dirección de Marketing: gestión estratégica y operativa del mercado
by: Lambin, Jean-Jacques, et al.
Published: (2009)