La investigación de mercados en un entorno de marketing

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Bibliographic Details
Main Authors:	Dillon, William R (Author), Firtle, Neil H (Author)
Other Authors:	Madden, Thomas J. (autor)
Format:	Book
Language:	Spanish
Published:	Madrid Irwin 1997
Edition:	1a. ed
Subjects:	Investigación de mercado Marketing Gestión de marketing
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