Reichert, G. (1972). Advertising (1a. ed.). Alexander Hamilton Institute.
Chicago Style (17th ed.) ZitazioaReichert, Gene. Advertising. 1a. ed. Nueva York: Alexander Hamilton Institute, 1972.
MLA (9th ed.) ZitazioaReichert, Gene. Advertising. 1a. ed. Alexander Hamilton Institute, 1972.
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