Marr, B. (2017). Data strategy: How to profit from a world of big data, analytics and the Internet of things (1a. ed.). Kogan Page Limited.
Lua i Stíl Chicago (17ú heag.)Marr, Bernard. Data Strategy: How to Profit from a World of Big Data, Analytics and the Internet of Things. 1a. ed. Londres: Kogan Page Limited, 2017.
Lua MLA (9ú heag.)Marr, Bernard. Data Strategy: How to Profit from a World of Big Data, Analytics and the Internet of Things. 1a. ed. Kogan Page Limited, 2017.
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